Famous Examples
Successful mobility management measures implemented by well known companies

Basel, Switzerland (pharmaceuticals)
Approximately 17,000 employees in Basel (1997)

 

 

 

 

Problems:
Heavy traffic around the 5 different Novartis sites in Basel, caused by car commuting by and traffic travelling between the different sites

Solution: Promotion of cycle use for business and commuter trips

These included the following :

  1. Creation of a internal working group
  2. Network of bike paths to connecting different company sites, integrated with the city's cycle network (in conjunction with the city administration)
  3. Covered cycle parking at each site
  4. Network of on-site cycle paths at each location
  5. Special cycle gates at the main entrance of each company sites
  6. Cycle repair service established
  7. Pool of company cycles
  8. Periodic marketing activities to promote the use of the bicycle
  9. Parking management and continuos reduction of number of parking spaces

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Success

(1997)

· number of employees 17,000
· number of cycle commuters 4,630
· number of commuters using the bike all year round 3,100
· number of employees using the bike for business trips 1,000
· number of company pool cycles 2,600
· number of cycle parking spots 4,800
· number of covered cycle parking spaces 4,400
· length of internal bicycle paths network (in km) 2.5


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